Nat Bears Cereal Digital Launch

Business Areas

Shopper Activation

NATURALLY OUTSTANDING DIGITAL ACTIVATION AND SHOPPER MARKETING ASSETS TO SUPPORT A MAJOR CEREAL LAUNCH

Challenge

When Cereal Partners Worldwide (CPW) embarked on a global launch of its new NAT Bears cereal, the task in hand was elevating brand awareness across multiple national territories.

Approach

We created a suite of digital activation and shopper marketing assets for CPW’s NAT Bears brand. Within this, we produced a playful and charming visual language that echoed the distinctive NAT Bears brand and packaging design.

Result

The result was a launch campaign that ensures maximum engagement wherever the brand is seen: on screen, in-store or even out in the wild!

Looking for some mouth-watering shopper activation concepts as part of your NPD strategy? Get in touch

News & Views.

PACKAGING DESIGN NEWS AND USEFUL ARTICLES FOR BRAND OWNERS AND BRAND MANAGERS

We think it’s good to share. Whether you’re interest in best practice for food packaging design, the latest news for toy and game brands or simply want to read our latest packaging design news, you’ve come to the right place.

How creative packaging can play a part in the trend for experiential marketing?
Creative Packaging

The reach of technology has grown so far that an almost seamless mix with reality has been created. There are warnings that both the social skills and health of children...

Read More.
Planning to expand? Consider a fresh take with a new design agency.
Planning To Expand Image

When adding a product to an established range it may pay to look a bit further from home to bring an added dynamic to your food branding. An outside design...

Read More.
Protect your product with a distinctive brand design
Protect Your Product Image

One issue with creating a distinctive and successful brand design is that recognition too often is met by copycat designs. Despite all the hard work, innovative thinking and investment behind...

Read More.
Know your market: Research is the key to strategic brand design
Know Your Market Image

When launching or designing a new product how can you guarantee your brand will stand out from the competition? Knowing what else is on the market, and how those brands...

Read More.
How a more nimble Design Agency can help to Reinvigorate your Brand’s Market Presence
Brand Strategy Image

Adapting to changing shopper trends and ensuring relevance in your category is essential to brand development and longevity, so when the time is ripe for change, be ready to act....

Read More.
Keep it simple with a clear brief for your brand design
Keep It Simple Image

A brief is a vital part of the communication process between a client and design agency. A decent brief allows you to get the results you want quickly and within...

Read More.
Visualise a plastic-free product that is fit for the future
Plastic Free Image

Momentum is rapidly gathering in the campaign to tackle the problem of plastic waste, with serious commitments being made to take steps towards a future free of plastic packaging.

Read More.
What role do ethics play in a brand’s success?
Brand Ethics Image

Transparency, sustainability and social responsibility: ideals that are becoming more than a byword for good practice but a necessity for good business. How important though are ethics to a brand’s...

Read More.

News & Views.

PACKAGING DESIGN NEWS AND USEFUL ARTICLES FOR BRAND OWNERS AND BRAND MANAGERS

We think it’s good to share. Whether you’re interest in best practice for food packaging design, the latest news for toy and game brands or simply want to read our latest packaging design news, you’ve come to the right place.

How creative packaging can play a part in the trend for experiential marketing?
Creative Packaging

The reach of technology has grown so far that an almost seamless mix with reality has been created. There are warnings that both the social skills and health of children...

Read More.
Planning to expand? Consider a fresh take with a new design agency.
Planning To Expand Image

When adding a product to an established range it may pay to look a bit further from home to bring an added dynamic to your food branding. An outside design...

Read More.
Protect your product with a distinctive brand design
Protect Your Product Image

One issue with creating a distinctive and successful brand design is that recognition too often is met by copycat designs. Despite all the hard work, innovative thinking and investment behind...

Read More.
Know your market: Research is the key to strategic brand design
Know Your Market Image

When launching or designing a new product how can you guarantee your brand will stand out from the competition? Knowing what else is on the market, and how those brands...

Read More.
How a more nimble Design Agency can help to Reinvigorate your Brand’s Market Presence
Brand Strategy Image

Adapting to changing shopper trends and ensuring relevance in your category is essential to brand development and longevity, so when the time is ripe for change, be ready to act....

Read More.
Keep it simple with a clear brief for your brand design
Keep It Simple Image

A brief is a vital part of the communication process between a client and design agency. A decent brief allows you to get the results you want quickly and within...

Read More.
Visualise a plastic-free product that is fit for the future
Plastic Free Image

Momentum is rapidly gathering in the campaign to tackle the problem of plastic waste, with serious commitments being made to take steps towards a future free of plastic packaging.

Read More.
What role do ethics play in a brand’s success?
Brand Ethics Image

Transparency, sustainability and social responsibility: ideals that are becoming more than a byword for good practice but a necessity for good business. How important though are ethics to a brand’s...

Read More.

News & Views.

PACKAGING DESIGN NEWS AND USEFUL ARTICLES FOR BRAND OWNERS AND BRAND MANAGERS

We think it’s good to share. Whether you’re interest in best practice for food packaging design, the latest news for toy and game brands or simply want to read our latest packaging design news, you’ve come to the right place.

How creative packaging can play a part in the trend for experiential marketing?
Creative Packaging

The reach of technology has grown so far that an almost seamless mix with reality has been created. There are warnings that both the social skills and health of children...

Read More.
Planning to expand? Consider a fresh take with a new design agency.
Planning To Expand Image

When adding a product to an established range it may pay to look a bit further from home to bring an added dynamic to your food branding. An outside design...

Read More.
Protect your product with a distinctive brand design
Protect Your Product Image

One issue with creating a distinctive and successful brand design is that recognition too often is met by copycat designs. Despite all the hard work, innovative thinking and investment behind...

Read More.
Know your market: Research is the key to strategic brand design
Know Your Market Image

When launching or designing a new product how can you guarantee your brand will stand out from the competition? Knowing what else is on the market, and how those brands...

Read More.
How a more nimble Design Agency can help to Reinvigorate your Brand’s Market Presence
Brand Strategy Image

Adapting to changing shopper trends and ensuring relevance in your category is essential to brand development and longevity, so when the time is ripe for change, be ready to act....

Read More.
Keep it simple with a clear brief for your brand design
Keep It Simple Image

A brief is a vital part of the communication process between a client and design agency. A decent brief allows you to get the results you want quickly and within...

Read More.
Visualise a plastic-free product that is fit for the future
Plastic Free Image

Momentum is rapidly gathering in the campaign to tackle the problem of plastic waste, with serious commitments being made to take steps towards a future free of plastic packaging.

Read More.
What role do ethics play in a brand’s success?
Brand Ethics Image

Transparency, sustainability and social responsibility: ideals that are becoming more than a byword for good practice but a necessity for good business. How important though are ethics to a brand’s...

Read More.

Contact.

TALK TO US ABOUT YOUR NEXT BRAND DEVELOPMENT OR PACKAGING DESIGN PROJECT

Whatever the brand marketing project, talk to us. If you’re already working with another agency but just want a second set of eyes on a project, talk to us.

Whether you’re looking for some early stage thinking or a full rebrand across multiple SKUs,
talk to us.

If you’d like to talk to us about packaging design and branding we’re all ears!

Brand Britain

54b The Old Pottery
Fulneck
Pudsey, Leeds
LS28 8NT
United Kingdom

General Enquiries

+44 (0) 113 2854595
team@brandbritain.co.uk

+44 (0) 113 2854595

Contact.

TALK TO US ABOUT YOUR NEXT BRAND DEVELOPMENT OR PACKAGING DESIGN PROJECT

Whatever the brand marketing project, talk to us. If you’re already working with another agency but just want a second set of eyes on a project, talk to us.

Whether you’re looking for some early stage thinking or a full rebrand across multiple SKUs,
talk to us.

If you’d like to talk to us about packaging design and branding we’re all ears!

Brand Britain

54b The Old Pottery
Fulneck
Pudsey, Leeds
LS28 8NT
United Kingdom

General Enquiries

+44 (0) 113 2854595
team@brandbritain.co.uk

+44 (0) 113 2854595

Contact.

TALK TO US ABOUT YOUR NEXT BRAND DEVELOPMENT OR PACKAGING DESIGN PROJECT

Whatever the brand marketing project, talk to us. If you’re already working with another agency but just want a second set of eyes on a project, talk to us.

Whether you’re looking for some early stage thinking or a full rebrand across multiple SKUs,
talk to us.

If you’d like to talk to us about packaging design and branding we’re all ears!

Brand Britain

54b The Old Pottery
Fulneck
Pudsey, Leeds
LS28 8NT
United Kingdom

General Enquiries

+44 (0) 113 2854595
team@brandbritain.co.uk

+44 (0) 113 2854595

Services.

END-TO-END BRAND SUPPORT SERVICES

When you work with Brand Britain, you’ll find a host of additional brand support services at your fingertips, ready to deploy to support the growth of your brand. By blending extensive in-house expertise with a range of specialist brand support services supplied by our trusted strategic partners, we can help with everything you’ll ever need to supercharge your brand:

BRAND

·      New product development (NPD) design – from concept sketches to 3D visualisation
·      Consumer preference testing and research
·      Brand mark design
·      Packaging design
·      Range stretches, special editions and seasonal variants
·      3D renders
·      Retailer presentations
·      Brand guideline creation
·      Illustration

Content

·      Sizzle reels and promotional videos
·      Motion graphics
·      Copywriting (including brand naming, product descriptors, social content and optimised articles)
·      Digital asset creation
·      Front-end website design

Online and in-store brand activation and fixture design

·      Planograms
·      Category space exploration visuals
·      Destination design
·      Shopper marketing campaign asset design
·      Point-of-sale (POS) design and artwork
·      Online advertising design
·      Activation toolkits
·      Advertising design for printed media

Services.

END-TO-END BRAND SUPPORT SERVICES

When you work with Brand Britain, you’ll find a host of additional brand support services at your fingertips, ready to deploy to support the growth of your brand. By blending extensive in-house expertise with a range of specialist brand support services supplied by our trusted strategic partners, we can help with everything you’ll ever need to supercharge your brand:

BRAND

·      New product development (NPD) design – from concept sketches to 3D visualisation
·      Consumer preference testing and research
·      Brand mark design
·      Packaging design
·      Range stretches, special editions and seasonal variants
·      3D renders
·      Retailer presentations
·      Brand guideline creation
·      Illustration

Content

·      Sizzle reels and promotional videos
·      Motion graphics
·      Copywriting (including brand naming, product descriptors, social content and optimised articles)
·      Digital asset creation
·      Front-end website design

Online and in-store brand activation and fixture design

·      Planograms
·      Category space exploration visuals
·      Destination design
·      Shopper marketing campaign asset design
·      Point-of-sale (POS) design and artwork
·      Online advertising design
·      Activation toolkits
·      Advertising design for printed media

Services.

END-TO-END BRAND SUPPORT SERVICES

When you work with Brand Britain, you’ll find a host of additional brand support services at your fingertips, ready to deploy to support the growth of your brand. By blending extensive in-house expertise with a range of specialist brand support services supplied by our trusted strategic partners, we can help with everything you’ll ever need to supercharge your brand:

BRAND

·      New product development (NPD) design – from concept sketches to 3D visualisation
·      Consumer preference testing and research
·      Brand mark design
·      Packaging design
·      Range stretches, special editions and seasonal variants
·      3D renders
·      Retailer presentations
·      Brand guideline creation
·      Illustration

Content

·      Sizzle reels and promotional videos
·      Motion graphics
·      Copywriting (including brand naming, product descriptors, social content and optimised articles)
·      Digital asset creation
·      Front-end website design

Online and in-store brand activation and fixture design

·      Planograms
·      Category space exploration visuals
·      Destination design
·      Shopper marketing campaign asset design
·      Point-of-sale (POS) design and artwork
·      Online advertising design
·      Activation toolkits
·      Advertising design for printed media

About.

WELCOME TO THE HOME OF PACKAGING DESIGN IN YORKSHIRE

We’re a brand design agency in Leeds, and we’re proud of our roots.

The last 20 years has seen us design packaging, shopper marketing campaigns and category design solutions for some of the biggest food brands, games brands, drinks brands and retailers in the UK.

FMCG BRAND DESIGN AGENCY LEEDS

We provide strategic design services to established, growing and emerging fast-moving consumer goods (FMCG) brands. If you’d like to chat to us about growing your brand. In the meantime, we hope you enjoy perusing our shop window of product packaging design in Yorkshire, food branding, point of sale (POS) and new product development (NPD).

About.

WELCOME TO THE HOME OF PACKAGING DESIGN IN YORKSHIRE

We’re a brand design agency in Leeds, and we’re proud of our roots.

The last 20 years has seen us design packaging, shopper marketing campaigns and category design solutions for some of the biggest food brands, games brands, drinks brands and retailers in the UK.

FMCG BRAND DESIGN AGENCY LEEDS

We provide strategic design services to established, growing and emerging fast-moving consumer goods (FMCG) brands. If you’d like to chat to us about growing your brand. In the meantime, we hope you enjoy perusing our shop window of product packaging design in Yorkshire, food branding, point of sale (POS) and new product development (NPD).

About.

WELCOME TO THE HOME OF PACKAGING DESIGN IN YORKSHIRE

We’re a brand design agency in Leeds, and we’re proud of our roots.

The last 20 years has seen us design packaging, shopper marketing campaigns and category design solutions for some of the biggest food brands, games brands, drinks brands and retailers in the UK.

FMCG BRAND DESIGN AGENCY LEEDS

We provide strategic design services to established, growing and emerging fast-moving consumer goods (FMCG) brands. If you’d like to chat to us about growing your brand. In the meantime, we hope you enjoy perusing our shop window of product packaging design in Yorkshire, food branding, point of sale (POS) and new product development (NPD).

Case Study 1.

Hasbro Games.

Hasbro Games

Here goes your text … Select any part of your text to access the formatting toolbar.

TIMESCALE
3 WEEKS

Work.

About.

Services.

Contact.

News & Views.

Contact:

Brand Britain

54b The Old Pottery
Fulneck
Pudsey, Leeds
LS28 8NT
United Kingdom

General Enquiries

+44 (0) 113 2854595
team@brandbritain.co.uk

The Home Of Design In Yorkshire

Terms & Conditions

Work.

About.

Services.

Contact.

News & Views.

Contact:

Brand Britain

54b The Old Pottery
Fulneck
Pudsey, Leeds
LS28 8NT
United Kingdom

General Enquiries

+44 (0) 113 2854595
team@brandbritain.co.uk

The Home Of Design In Yorkshire

Terms & Conditions

Work.

About.

Services.

Contact.

News & Views.

Contact:

Brand Britain

54b The Old Pottery
Fulneck
Pudsey, Leeds
LS28 8NT
United Kingdom

General Enquiries

+44 (0) 113 2854595
team@brandbritain.co.uk

The Home Of Design In Yorkshire

Terms & Conditions
  • Client:Manchester Drinks
  • Contact:Leighton Steggles
  • Project:Cook At Home, Ready Meals Rebrand