Manchester Drinks
Business Areas
FMCG
Client
Manchester Drinks
GIN BRAND DESIGN FOR MANCHESTER DRINKS
Challenge
Capturing market trends whilst they’re still on the rise requires speed and agility. So when the team at Manchester Drinks decided to rapidly bring a new gin brand to the market, they needed an agency that had gin brand design experience and knew the beers, wines and spirits (BWS) category well enough to be able to fast forward straight to the right creative solution.
Our approach to this gin brand design project
After exploring several brand positions from our packaging design agency Leeds, we focused on key shopper drivers around the flavour and quality of the distillates used in the process, making the key ingredients and distinctive flavour profiles the hero of the design.
Result
The end result is a gin brand design that really gets into the spirit of things, including a sophisticated label design featuring elegant botanicals that burst from the constraints of the central brand lock-up.
Looking for gin brand design? Get in touch with a packaging design agency Leeds with spirit brand experience.
