Swizzles Rainbow Drops

When iconic confectionery manufacturers Swizzles Rainbow Drops wanted to re-assert their much-loved brand, they needed a brand agency with a full spectrum of expertise. 

Naturally, they chose an agency with a solid track record of working with some of the UKs biggest sweet brands.

How? Although the Rainbow Drops brand had become a little tired, we recognised the importance of protecting its existing equity.  

We stripped the brand back to its roots and re-built it with a fresh, strong and impactful design. We handled multiple SKUs and pack formats and helped support sales in a variety of retail spaces with impactful SRP. 

The end result’s pretty sweet!

Take a look at some of our other work!