When Dawn wanted to drive sales of their range of ‘ready to heat’ slow cooked meats, they knew the time had come for a fresh approach to their brand design and packaging.
They needed an agency that knew a thing or two about working in the meat category. Dawn wanted to work with a design team that understood the category. They wanted to significantly boost food values on pack and articulate premium qualities to get shoppers excited. They needed a distinctive brand mark. They needed clear and emotive photography direction and seriously engaging on-pack communication.
They wanted mouth-watering results fast – they’re working with Brand Britain
Take a look at some of our other work!